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As the soft glow of diyas lights up every corner and the fragrance of festivity fills the air, Dhanteras arrives to mark the beginning of Diwali, the festival of abundance, joy, and divine blessings. It is a time to welcome Goddess Lakshmi, the harbinger of wealth and prosperity, and to invoke Lord Dhanvantari, the deity of health and well-being.

On this auspicious day, people adorn their homes with rangolis, purchase gold, silver or new pure fabrics adorned with gold and silver — symbolic of inviting fortune, success, and positivity into their lives. But true prosperity extends beyond material riches — it lies in the wealth of the heart and mind, in the beauty we create, and in the joy we share.

At EIMAI MY MERAKI, we believe that prosperity is an expression of both tradition and individuality. Our Exquisite Pure Silk Banarasi Collection of Zari Boota Suits and Sarees reflects the richness of Indian craftsmanship blended seamlessly with modern sensibilities. Each handwoven masterpiece is a tribute to timeless Banarasi artistry — elegant, intricate, and radiant with cultural pride.

This Dhanteras, let the shimmer of pure silk and zari add grace to your celebrations. Step into the festive season wrapped in luxury, tradition, and the essence of Indian heritage — all reimagined for the modern soul.

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Dhanteras is a Hindu festival that marks the beginning of Diwali celebrations. It falls on the thirteenth day (Trayodashi) of the Krishna Paksha (dark fortnight) in the month of Kartika .

The word “Dhanteras” comes from “Dhan” meaning wealth, and “Teras” meaning thirteenth day. It’s a day dedicated to Goddess Lakshmi, the goddess of wealth and prosperity, and Lord Dhanvantari, the god of health and Ayurveda.

💰 Traditions & Beliefs:

People buy gold, silver, utensils, new household items or Pure fabrics with gold and silver zari weaving— it’s believed to bring good luck and prosperity.

Homes and business places are cleaned and decorated with rangoli and diyas to welcome Goddess Lakshmi.

Lakshmi Puja and Dhanvantari Puja are performed in the evening.

In some regions, people light 13 lamps to ward off evil and negativity.

✨ Spiritual Essence:
Dhanteras reminds us to invite wealth, health, and well-being into our lives — not just material riches, but also prosperity of the heart and mind.

Aligning with the Spirit of Dhanteras Eimai My Meraki is offering each fabric set of the complete Pure Silk Zari Boota collection at Rs.13000 only 🎉♥️🧿
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